Reware Vintage Blog

Here it is, my first Tag Thursday post!

Leslie Fay was founded in 1947 by Fred Pomerantz, who named the company after his daughter. Known for conservative, fashionable women’s apparel, the company grew and grew to include the brands Leslie Fay, Joan Leslie, David Warren, Outlander Sportswear and others, mostly sold through department stores. The brand was particularly popular during the 1980’s, but things went downhill just a decade later, and fast. Much of the later part of the 90’s was troublesome for the company, ending in fraud accusations and bankruptcy. Leslie Fay has since turned around and is still carried today in many stores.

I personally love the Leslie Fay designs from the 50’s through the mid 80’s, but don’t particularly care for much that they made after that. The fit in those years is very flattering and comfortable, and the garments hold up very well as long as they are cared for properly over the years. Also a big plus in my book – many of Leslie Fay’s dresses have pockets, which always makes me love a dress more!

Example tags from our previous stock:

A 60′s dress

A 70′s dress

An 80′s sweater

Some of the Leslie Fay items we’ve sold over the years:

and right now we have in stock:

You can read more about Leslie Fay here, and on the Vintage Fashion Guild site!

Hope you liked my first Tag Thursday! Have a tag you’d like to request? Let me know!